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Vinge advises Haypp Group in connection with the listing on Nasdaq First North Growth Market

October 13, 2021

Vinge advises Haypp Group AB (publ) (“Haypp Group”) in connection with the listing on Nasdaq First North Growth Market. The prospectus was published on 4 October 2021 and the first day of trading on Nasdaq First North Growth Market was 13 October 2021. The offering price was SEK 66 per share, corresponding to a market value of Haypp Group of approximately SEK 1,9 billion.

Haypp Group is an e-commerce business selling nicotine pouches and snus online in nine countries across Europe and in the US. The Company sells a broad selection of brands of any supplier in the category through a range of ten e-commerce platforms and brands, the largest of which is the Swedish snusbolaget.se. Haypp Group was founded in 2009 and is headquartered in Stockholm, Sweden.

The Vinge team mainly includes Christian Lindhé, Erik Sjöman, Kristian Ford (client responsible partner), Martin Svanberg and Johanne Örnfeldt Svensson (Capital Markets and Public M&A) as well as Niklas Törnell and Carl Trolle Olson (M&A).

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