Vinge Logotype
SvenskaEnglish 18D7E0DE-2035-40AE-A740-8F45A358A8F4 Login
  1. Home
  2. Mandates
  3. Vinge has advised Snusbolaget in connection with the acquisition of Northerner
Mandate

Vinge has advised Snusbolaget in connection with the acquisition of Northerner

October 01, 2019 M&A

Vinge has advised Snusbolaget Norden Holding AB in connection with the acquisition of Northerner Scandinavia AB

The E‑trading company Snusbolaget sells snus and tobacco‑free nicotine pouches from other suppliers online. In 2018, the company had a turnover of SEK 500 million and grew by 65 per cent. In 2018, Northerner had a turnover of approximately SEK 100 million. Following the acquisition, the company will be called Haypp Group and will have approximately 500,000 customers in 80 countries in Europe, Asia and the United States with an anticipated turnover in 2019 of almost SEK 1 billion.


Vinge’s team consisted of partner Kristian Ford together with, among others, associates Niklas Törnell, Sophia Reutercrona, Tilda Hall, Fredrik Christiansson, Jack Bengtsson and Emelie Svensäter Jerntorp.

Related

Vinge has advised Ingka Investments on its largest forestland acquisition

 Ingka Investments, the investment arm of Ingka Group (the world’s largest IKEA retailer), has agreed to acquire approximately 153,000 hectares of land, mainly forestland, from Södra, Sweden’s largest forest owners’ association.
October 20, 2025

Vinge advises Procuritas on its acquisition of Parkman

 Vinge has advised Procuritas Capital Investors VII (“Procuritas”) in connection with the acquisition of Parkman i Sverige AB (“Parkman”), a growing Swedish tech-enabled parking operator that provides parking management solutions. As part of the transaction, Indigo Management AS becomes a minority owner of the company.
October 20, 2025

Vinge has advised Eleda in connection with the acquisition of Nordic Infrastructure Group AS (“Qben Rail”)

 Qben Infra AB and ININ Group AS, which is majority owned by Qben Infra AB, have entered into a share purchase agreement with Eleda through Eleda’s subsidiary Eleda Norge AS (“Eleda”), to divest the Qben Rail platform to Eleda for a total enterprise value of up to NOK 850 million, including an earn out of up to NOK 65 million. Completion of the transaction is subject to customary closing conditions, including approval from the Swedish Inspectorate of Strategic Products and the Norwegian Competition Authority.
October 17, 2025